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BUS. 180 – Marketing (CRN: 44488) at Cañada College for Spring 2024

BUS. 180 Marketing

This course is an introduction to marketing and sales techniques used in business. Students learn about the "four P's" of marketing (Product, Price, Place, Promotion), market segmentation, target markets, market research, marketing budgets, and the marketing plan. Internet tools for small business marketing are also included, such as social networks, blogging, images, video, and websites.

Units: 3

Degree Credit

Grade Option (Letter Grade or Pass/No Pass)

Lecture hours/semester: 48-54
Homework hours/semester: 96-108

Prerequisites: None

Corequisites: None

Recommended: Eligibility for ENGL 100.

Transfer Credit: CSU

Canada College : Map

Department: Business

Number of Units: 3

Textbook: View textbook in Bookstore

Instructor: Marina Noel, noelm@smccd.edu

View all BUS. 180 courses

Fee Description	Type	Amount
Book-Inclusive Digital Acc-CAN	Flat Fee	$82

Section Information as of Monday, April 29 2024 - 08:14:29 am

Course status: Closed

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InstructorSection	Meeting Date	Meeting Time	Days	Building	Room	Section	Section Description
ZLH - Online Meeting Date: 01/22-05/20 Meeting Time: 6:10pm-8:00pm Days: M Building: ONLN Room: 0000 Instructor: Marina Noel	01/22-05/20	6:10pm-8:00pm	M	ONLN	0000	ZLH	Online
ZLH - Online Meeting Date: 01/22-05/20 Meeting Time: Days: Building: ONLN Room: 0000 Instructor: Marina Noel	01/22-05/20			ONLN	0000	ZLH	Online

Critical Dates for this Course	Date
Last day to add class	January 29, 2024
Last day to drop with a refund	January 29, 2024
Last day to drop without a "W"	February 4, 2024
Last day to drop with a "W"	April 25, 2024
Last day to change to Pass/No Pass Grading Option	May 20, 2024

San Mateo County Community College District

BUS. 180 – Marketing (CRN: 44488) at Cañada College for Spring 2024